Are you attracting the right clients to your business? So often I hear from business owners that they just aren't attracting the right clients, those people who might appear to be interested but ultimately will not invest time or money into what you are offering. It does not matter if you have a product or [...]
Facebook now has added to option of adding a call-to-action button on business pages to help drive leads and engagement with your page. What is a call-to-action or (CTA) A call-to-action (CTA) is your text copy or an image such as a button that encourages your visitors to take some type of action, such as [...]
I have been on a couple of trips recently and what I observed from the two major carriers I traveled on is a lack of marketing basics. No longer did either of these two major airlines care about marketing to me rather all they did was sell to me. Marketing is all about taking our [...]
When I work with small business owners, I find one challenge consistent and that is how to get all the marketing done! Geez, there is writing blog posts, creating social media posts, engaging with people who are interested in what we have to say in addition to creating a marketing plan, strategies and implementation tasks. [...]
Creating a calendar of your planned marketing tactics combined with your marketing budget will actually save time and money if planned at the beginning of the year. So often I hear from people that tell me they don't know what to write on their blog, don't know what to post on social media are behind [...]
Want to find bargains during the holiday season than head to social media. Want to market your product or service this holiday, then head to social media marketing and buy some advertising NOW! No longer are we sitting around waiting for the newspaper circular ads to come out on Thanksgiving Day to see what bargains [...]
