Are you getting a return on the time you spend on social media? Are you frustrated with your efforts with social media? I often hear from small business owners who say it takes too much time and they don't see an real results so why bother. I say whoa baby! It's time to regroup. [...]
One of the most frequently asked questions I hear, well is actually a statement...."I spend so much time on social media and never get any return." Also known as your social media ROI. This comes from the frustration of the pressure we feel from the social world in which we live coupled with the pressure [...]
Fascinating Marketing Lessons From Next Food Network Star and Tactics That Can Help Your Business Grow Okay so I have to admit my guilty pleasure is watching Food Network TV and I love the competition series because I always look at it from a marketing perspective because after all competitors are not only selling their [...]
I see small business owners who start their businesses with a clear marketing message but for a variety of reasons it becomes diluted over time. They often make the mistake of ignoring why they started the business in the first place and in more challenging economic times they divert from their ideal client and try [...]
LinkedIn is a powerful way to build targeted connections quickly I am a real advocate of using LinkedIn for business because I know you can target your ideal market, meet people quickly to start developing relationships. With that said there are some key strategies that will make you stand out from the crowd and start [...]
How your business can benefit from good content If you believe as I do that prospects turn into customers as they follow the Know, Like, Trust stream that you adopt into your business marketing strategy, than having good content is a big part of how you educate and provide value. Creating Awareness Creating awareness via [...]
