Benefits of outsourcing for small businesses As entrepreneurs, we’re so often doing it all – sound familiar? But do you feel like you’re always playing catch up or find yourself always saying “I don’t have time?” There is a solution without doing it all by outsourcing tasks to grow your business. Be the CEO of [...]
Marketing your business in today’s online world requires us to be educators first and sales people second. We need to be strategic in our marketing process while communicating what makes us different from our competition. Here are 5 cost effective ways to market your business for small business owners that will help you stand out [...]
Being afraid of showing up in your marketing isn’t an excuse for hiding behind your website. Online marketing in many ways has done two things, made the introverts hide and the extroverts be loud and in your face! We need a website to attract our ideal prospects and provide them a way to learn from [...]
Ask any business owner and they will tell you they provide great customer service but that’s not the same as delivering on a consistent customer experience. Think of a brand you love with how they make you feel from customer service to the online (website) or in-person retail experience. How we do business has changed [...]
You’ve probably heard the term in marketing that people do business with those they know, like and trust. I’d like to take that idea further and say people also do business with brands because they know what they stand for. What does your business stand for? I will do business with companies like Whole Foods [...]
Think about all the times you were searching for a new place to eat or a store to buy a product or service. Chances are pretty good these days that you are using your mobile device and ready to make that purchase. One of the many online marketing strategies that will help your business be [...]
