If you have a business page on Facebook there are a few ways you can search engine optimize (SEO) your page for better search results.
As with websites, keywords and high quality links are an important part of ranking in the search engines.
Here are a few tips;
– ABOUT section be sure if you are a local business you include your website and city/location
– USERNAME – claim your custom url address by going to www.facebook.com/username
– LOCAL BRICK & MORTAR – should set up their page initially as a Facebook Place – this enables people to use the “check-in” feature to show they have been in your business
– LINKS – always create hyperlinks on your main website to your Facebook business page
Below is a graphic showing where to access the RESOURCES page on your page, there is a great video included that walks you through the SEO features.
